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How to Increase the Results of a Digital Marketing Campaign

Digital marketing is the most effective and result-driven approach that businesses and brands are using to reach more customers, increase brand awareness and increase their revenues ultimately. It is all about marketing a business, product or service through different digital channels such as website, social media profiles, emails, search engine ads, and videos, etc. While traditional marketing focuses on reaching a massive target audience using mediums like TV, radio and print media, online marketers reach their target audience through digital channels as mentioned above. The emergence of social media has transformed one-way communication into a two-way interaction where customers can connect with businesses and brands directly.


5 Website Design Mistakes to Avoid

A well-built website has the potential to close a sale or secure a call. However, if your website is hastily put together or incorporates unappealing design elements, users may click off before they can learn what your business has to offer.


5 Ways That Prove SEO is STILL Alive in 2020

Each year, Google makes numerous changes to its search algorithms, each of which has the potential to affect where your business ranks in search results.


We Survived the GDPR Rollout – Here’s How to Handle Compliance Requests

When the General Data Protection Regulations (GDPR) became law, the focus was on taking necessary measures to meet compliance requirements. Now that GDPR has been in effect for a while, it’s time to talk about handling compliance requests and issues that may arise by processing those requests.


WordPress Themes – What Should You Keep in Mind?

WordPress themes are one of the CMS’s most powerful features – by designing a theme for your website, you can completely transform how it looks and breath new life into it. But how should you go about designing a new theme? What kind of colour patterns should you choose? Where should you place the navigation menu? There are millions of small decision you make when designing a theme that comes together to form the final website – it is far from easy, but with our tips, you’ll be able to learn how to create the perfect theme for your website.


What to Do When Your Website isn’t Gaining Relevant Traffic

So you’ve spent hours learning how to craft the perfect website. You’ve designed a beautiful template, written and organized your content and graphics, and now it’s finally published. However, it’s not getting you as much traffic as you expected. What next?


How to Sell Your Twitter Accounts For Premium Price

As a social media pro, chances are, you probably have an account with one of the biggest social media networks, Twitter, as well as others.  Twitter has become very popular in the last couple of years and this popularity can be attributed to the fact that you can be able to reach your entire fan base in just a few seconds. Twitter also offers a more personal approach thus you can be able to interact one on one with your fans on a one on one basis, something that is not possible with many social media sites. 


8 Tips for Using Proposal Templates

Proposal templates can help you create more thorough, better-defined proposals for your business, but you need to be able to use them effectively. If you don’t have clear and consistent processes in place, or if your salespeople have no experience with proposal templates, it could end up costing your business more than helping it. 


10 Top Trending Website Templates for Blogs and eCommerce Sites [February 2020 Edition]

May nothing stand on your way to building the perfect web presence for your personal or commercial project! Today is the perfect time to get your business online and establish communication with your clients from the most remote place in the world. Making use of ready-made website templates, you can launch your website seamlessly, and even without the need to ask professional web developers for help. 


Why Is Duplicate Content Bad for Your Website?

Content Writers Should Not Encourage Duplicate Content

A content writer needs to do away with duplicate content to make his/her write-up plagiarism-free. So that it can get a high SEO ranking. For that, s/he can take help of content checker plagiarism detection tools or originality checker for website tools.


Top 3 Things You Need to Do to Master SEO in 2020

SEO is becoming a content and user-focused industry. Google recently announced that they are focusing more and more on the user experience and building ranking factors that are based on that.


How to Handle Client Requests that Defeat Their Marketing Goals

Persuasive skills come in handy when clients request design elements that work against their goals. When explaining alternative options, some clients will immediately see your point of view, but others won’t. When clients are emotionally attached to their ideas, persuasive skills aren’t enough.


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